Pelicans TV ratings are down. Doh! Memo to Front Office! Ditch Ballys!
We should not have to pay $20 a month to watch the Pelicans. Sometimes it does not even work Now you see the ratings. Anyone with a business brain will make a logical change.
https://www.nola.com/pelicans-are-wi...518163360.html
Quote:
The New Orleans Pelicans are on track to have one of their most successful regular seasons in franchise history, but their winning ways haven’t translated to increased viewership on TV.
The Pelicans’ ratings on Bally Sports New Orleans are down 12% year-over-year, according to Sports Business Journal. That was the fifth-biggest drop among the 27 NBA teams whose linear TV ratings are measured by the Nielsen Station Index.
In the 2022-23 season, the Pelicans averaged a 2.86 household rating on Bally Sports before the All-Star break, according to numbers the team provided to The Times-Picayune. This season, the Pelicans averaged a 2.48 household rating on Bally Sports before the All-Star break.
Those ratings don’t take into account streaming numbers or viewership of games the team has chosen to broadcast over the air. The three games the Pelicans have shown on WVUE (channel 8) and other Gray stations have averaged a 6.6 household rating. Seven of the Pelicans’ 25 remaining regular-season games will be shown over the air.
By the end of the season, the Pelicans said they anticipate seeing year-over-year growth in their local TV audience.
“Although the ratings reported in Sports Business Journal were down, we see a much smaller decrease when the over-the-air games are included,” the Pelicans told The Times-Picayune in a statement. “That decrease will continue to reverse, and we expect to be at or above last year’s ratings by the end of the season.”