I read that SI story. I like the idea of a rebranding. They should call the NBA team The Saints. I'm not kidding either. Go with a black and gold color scheme, and if they wanted to they could leave a little bit of that creole blue in there in small doses. What better way to bind that team to the city. The connection would then be instinctive. When I was a kid St. Louis had the baseball Cardinals and the football Cardinals. This would be a very old school thing to do, and a very New Orleans thing to do. The problem is, I'm not sure the league would go with it, not to mention Tom Benson. I really think it would create instant pride in that franchise. They could go with a classic NBA look. Model the uniforms on something simple like the Celtics, but use black and gold and maybe a font similar to the one on the Hornets uniforms now. It would stand out in the NBA. This would be a bold and old school move.